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5 Major Web Development Trends Coming in 2023

22nd November 2022

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When it comes to great web development, staying ahead of new aesthetic and technological trends is always going to be vital, especially in recent years. That’s why we’re looking at coming trends in 2023. So if you want to be ahead of the curve, here are five of the biggest coming web development trends.

5 Major Web Development Trends Coming in 2023

Parallax Scrolling

There’s nothing simpler than the integration of parallax scrolling into website design. By allowing web developers to share full-size content in a dynamic way, the scrolling technique allows different elements and layers of the page glide past each other aesthetically, creating the feeling of a more dynamic page. This is much more engaging and looks spectacular.

Chatbots are a Huge Web Development Trend

Gone are the days of inadequate chatbots that serve only to annoy visitors to your website. As AI and machine learning technology get better, so too can chatbots. Having chatbots that can really help visitors is hugely beneficial for a whole range of different sites. Chatbots can serve a million different roles on your site, helping you make sure that your visitors are as catered for as possible, twenty-four hours a day.

Single-Page Design

Another simple but powerful website development trend for building a great business website is single-page website design. For portfolio and simple business websites, single-page design can be a great, streamlined option. This is perfect for getting all the key information across while keeping everything very neat and easy to navigate.

The key benefit of a single-page website is always going to lie in its simplicity. By incorporating a lot of interesting interactive elements and features like parallax scrolling, you can produce a really engaging and modern single-page website that’s at once elegant and easy to spend hours playing around with.

Load Time and Page Speed

While this isn’t really a new trend for 2023, it’s never been more important. That’s especially true when it comes to producing a powerful web presence. As more people browse the internet on their smartphones, having a website that loads quickly and smoothly is vital. There’s no way around this, if your site is slow, you’re going to be turning visitors away left, right and centre.

Fortunately, it’s straightforward to incorporate elements like great hosting, responsive design and compressed video and images. These can really get your page loading speeds up to scratch, helping you get those bounce rates down.

Voice Search and Interface

Voice search and voice interfaces for websites and search optimisation is going to be one of the key web development trends in the next few years. As voice-activated interfaces become more commonly used, it’s not surprising that we’ll start seeing this element integrated into website development. As always, those websites ahead of the trend are going to reap real benefits. Especially when it comes to search optimisation. This is like the early adoption of mobile-friendly design, which we now know is a major ranking signal to google.

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