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Virtual business. How far can you go in your pants?

No one need know that you’re wearing just pants with that shirt and tie when you’re having a video conference from your home office.

And thanks to Skype, Cloud computing, and a whole array of virtual business tools, more and more of us are able to do business from home, avoiding the overheads that come with classic bricks and mortar businesses.

Jamie Waldegrave, co-founder of new group buying website ‘TipToken’ says if his company couldn’t exist virtually, it wouldn’t exist at all.

“The cost of taking on in-house web design staff and web development, or keeping a local company on retainer would be impossible,” he says.

“We don’t have to upgrade to bigger offices, and we don’t have to worry about employment law. That would have slowed us down a lot. We can do things quicker and faster.”

With freelance talent at their fingertips from sites such as PeoplePerHour.com and Freelancer.co.uk, businesses like TipToken are able to pick and choose their virtual staff, who work on a remote self-employed basis.

There are also call handling and post handling services and even PAs for virtual businesses that want to create a more concrete impression of themselves.

But how far can you go in the real world from your virtual world?

Remote workers can feel isolated and disassociated from the company they are working for. And everyone needs a certain amount of social interaction during the day.

Even the Founder and CEO of virtual talent business PeoplePerHour.com thinks there are limits to the virtual company. Xenios Thrasyvoulou says:

“It’s a fallacy that you can be 100% virtual, it gets to the point where it gets quite draining on the one person that’s the owner. You need a core to grow with.”

So maybe virtual businesses are only viable up to a point… or a size?

It will be interesting to see how virtual businesses develop. Especially now more students could be educated virtually by establishments like the Open University because the classic degree is too expensive for many to afford.