With so many e-commerce businesses starting up every day, its no wonder we’re starting to see several different blunders becoming commonplace. Whilst the core elements of getting an e-commerce website going and starting to grow as a business are really quite simple, there are still some major mistakes that we see time and time again
Tag: Social Media


The Importance of Maintaining Brand Social Media Pages
Posted 07 June 2018
When it comes to connecting properly with your audience, reaching out to customers, or even just humanising your company and doing a little PR, social media pages are the way forward. They give you the ideal tools to craft and shape your online brand while connecting you directly with the people who keep your business afloat.
The trouble comes when businesses spend periods running intense digital marketing and social media campaigns, which then end, leaving social media pages neglected.
The most important element of running any successful social media brand page is consistency because a big push is all well and good, but when it comes to social media, slow and steady will always win the race.
You need a great website designer to create the perfect website, you need a top-notch SEO service, and to top it off, you need the ideal social media management business or team.
Social media management is not quick or easy, it’s a case of recurring, habitual content promotion and production as well as consistency, but it can pay off big time providing it’s done right.
Just the ability to directly shape and design your brand, and make sure it’s received just right is absolutely invaluable. That’s the importance of maintaining brand social media pages.

What are the 7 Most Important Google Ranking Factors?
Posted 07 March 2018
As every web designer and search engine optimisation enthusiast well knows, Google has a huge and utterly secret list of factors that it bases each and every website out there’s search page ranking on. We all know how utterly important ranking is to basically every site out there. If you’re not in the top

The Worst Digital Marketing Blunders, and How You Can Avoid Them
Posted 18 January 2018
With digital marketing continuing to be hugely relevant as we go into 2018, we’re going to take a look at some of the worst digital marketing blunders that we see time after time. Some are just common-sense, but more are just failing to react accordingly to a changing online landscape. Neglecting Social Media Social media

Why Have an E-Commerce Website?
Posted 08 January 2018
People are using the internet for shopping more than ever these days and surveys have shown that the majority of people say they prefer to shop online, spending an average of 5 hours a week shopping online. If your company is not already offering e-Commerce (short for ‘electric commercial’) then here are just a few

Does my Business Need a Blog?
Posted 04 March 2016
In the past few years the culture of ‘blogging’ has really exploded but it’s not just for individuals, it can actually be a really important part of your marketing strategy. Even small businesses that rely on word-of-mouth recommendations can benefit from having a blog and they are becoming more and more important in helping companies both survive and

How to Save Time on Website Maintenance, Blogging and Social Media Updates
Posted 15 June 2015
The vast majority of our clients understand the importance of regularly updating and maintaining their website. They know that it’s a vital part of their online strategy. Most of the time they’re very good at it. However, a common struggle is finding time to get it all done. If you’re busy managing the business then

Why Sharing Content is Just as Important as Creating Content
Posted 28 January 2015
One of the biggest secrets behind achieving online success is working out how to create regular, engaging content that helps to broaden your audience. This can be achieved in various ways. Businesses typically choose to create blogs, white papers, infographics, press releases and email marketing campaigns in order to reach more people. Deciding to create

What’s the Best Time to Post on Social Media?
Posted 12 January 2015
Working out how to use social media effectively is an important step for every business. Developing a successful social media strategy is a vital process in achieving this goal and connecting with a growing audience of customers, supporters and prospective clients. This will involve various different steps and should help you develop something of a

How to Use Instagram for Business this Christmas
Posted 15 December 2014
With over 200 million active users, Instagram is the undisputed darling of the social media world. Users love its simplicity, high levels of engagement and beautiful interface. It’s the real deal. You might not, however, have realised the vast potential of Instagram for business users. Here’s a brief introduction to using Instagram for business this Christmas.
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