Tag: facebook

Why Customer Personas are Crucial for E-Commerce Success

In the hugely competitive world of online retail it’s essential that E-Commerce businesses find innovative ways to increase their sales and outpace their competitors. There are numerous strategies and techniques that can be used to achieve this goal. In this article we’ll be looking at just one of these and considering why customer personas are

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What Can We Learn From Facebook’s Stock Price?

Last week Facebook released their second-quarter earnings report. With revenue of $2.91 billion in the 3 month period to June 2014 – representing more than 60% growth on the same quarter in 2013 – the company have easily outperformed market expectations. Facebook’s stock price surged 6% as a result, reaching an all-time high of $76

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Social Media Headlines: 4 Updates from March 2014

Here are 4 recent headlines from the world of social media… Facebook Refresh News Feed 12 months on from the last update, Facebook are implementing the next redesign for its news feed. With new fonts, larger photos and larger buttons, it’s very much an evolution of the current news feed design. They might seem trivial,

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Facebook Celebrates 10th Birthday

The social networking website Facebook yesterday celebrated its 10th birthday as a company. Created by founder Marc Zuckerberg whilst he was studying at Harvard University, the company has experienced meteoric growth. With an estimated 1.2 billion users at the end of January 2014, Facebook has changed the way that we use, think and talk about

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Twitter’s $12.8 Billion Valuation

Twitter has announced plans to file for an IPO in a bid to raise $1 billion, giving an overall valuation of $12.8 billion. The initial public offering will enable investors to buy shares in the social media company in the biggest stock market flotation of its kind since Facebook’s IPO in 2012. The big question

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Tech News: Video for Instagram

You’ve probably familiar with Instagram, the hugely popular photo app. Just over 12 months ago the company was bought out by Facebook for an incredible $1billion, despite being a relatively new brand and having just 8 staff members. A few months ago we wrote that Instagram’s progress under Facebook had been steady, if not spectacular.

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Will Google+ Catch Facebook?

In September 2011, after a frenzied invitation-only preview, Google finally launched its Google+ social network. The early signs were that this would be the beginning of a social-media power shift, with millions of disillusioned Facebook users making the move to Google+, the future of social media. However, early indications of growth were quickly displaced by

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Facebook Timeline Makeover

Facebook has caused a lot of debate recently with the complete overhaul of its timeline feature. It now means that it only has updates showing since the last time that the user checked it, rather than an option to choose between Most Recent and Top Stories. This makes it better for those who do not

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