Tag: Communication and Marketing

Why Customer Personas are Crucial for E-Commerce Success

In the hugely competitive world of online retail it’s essential that E-Commerce businesses find innovative ways to increase their sales and outpace their competitors. There are numerous strategies and techniques that can be used to achieve this goal. In this article we’ll be looking at just one of these and considering why customer personas are

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The Importance of Digital Strategy in Successful 21st-Century Business

As a UK website company we work with a wide range of national and international businesses. Whilst website design and development forms a significant part of our service, we encourage all of our clients to consider the importance of digital strategy in successful 21st-Century business. A high-quality website will help you to impress site visitors

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Developing an Online Portfolio That Helps You Grow Your Business

If your business provides a service of any kind, it’s very important that your website design includes an online portfolio that helps you grow your business… Whilst retailers and manufacturers tend to be able to advertise their products, other businesses need to showcase the work that they have produced for previous clients. This has a

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Think Like a Customer to Improve Your Website Design

“Customer” by 10ch on Flickr (Creative Commons) Here at the VizionOnline blog we regularly share ideas to help our readers improve their website design. We hope to provide an informative and helpful resource for business owners with practical ideas that you can start applying straight away. Whilst a brand new web design is often a

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Attract New Customers To Your Business With Responsive Website Design | VizionOnline

In every business it’s vital that we find ways to attract new customers. There are lots of ways to approach this. You can roll out improvements to your product and service, trusting that word of mouth will attract new customers to your business. You might choose to implement a new marketing strategy, buying advertising and

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5 Ways to Meet Your Customers’ Website Needs

When you’re investing in a new website design, there are numerous ingredients vying for your attention. If you’re in the process of rebranding, then visual design and identity will be a high priority for you. If you’re developing a responsive website to increase your engagement with mobile site visitors then cross-device functionality is vital. If

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What Kind of Website Design Does My Business Need?

Effective website design is all about answering the right questions. These range from broader, sociological questions to narrower, more technical ones. Who am I trying to reach? How does my web design need to reflect my branding and reputation? What kind of performance issues are reducing the impact of my website? For businesses who are

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How to Write Good Website Content

It’s no secret that a new website design is a great investment. By prioritising this area of your business you can ensure that potential customers receive a positive first impression. It’s also an effective way to future-proof this area of your business, particularly if you’re able to integrate responsive web design and develop an ongoing

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User-Centred Web Design

Web designers face a constant challenge to design and build websites that meet the exact requirements of the people who are going to be using them. There are various reasons why this isn’t easy. It can often feel as though the design is a collaboration between the web designer and the client, each contributing their

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Finding a UK Website Company

How do you find the best company to handle your all-important website design? Here are three simple ways to get started… Finding a UK website company to handle your next web design project can seem like a daunting task. There are many factors that need to be taken into consideration. What size agency are we

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