With so many e-commerce businesses starting up every day, its no wonder we’re starting to see several different blunders becoming commonplace. Whilst the core elements of getting an e-commerce website going and starting to grow as a business are really quite simple, there are still some major mistakes that we see time and time again

E-commerce is huge and getting huge, but that’s exactly why digital marketing has never been more crucial.

Brand identity is all about the way that an organisation is perceived by the people who come into contact with it. In a business context, this will typically involve the company’s name, logo, reputation, marketing and web presence. All of us are aware of leading brands in different industries, and many of us actively prefer

I don’t know what you think about when you hear the word “branding”. Is it a positive experience? Perhaps you immediately feel a little suspicious. We believe that branding is everywhere, and that it’s possible for anybody to achieve branding that grows your business and adds momentum and confidence to what you’re doing. We believe

Designers believe that everything communicates. This means that everything has the potential to create a positive or negative reaction in the eye of the beholder. Whilst this is a very simple principle, it has the potential to either help your business create significant momentum or cause customers to slowly lose trust in what you’re doing.

Many of our clients come to us requiring a total rebrand. This typically involves a new logo, branding package, colour scheme, website design, social media profiles and sometimes even a new name. The purpose of a rebrand is, of course, to strengthen the quality of your brand and help you to connect with more customers.

Yahoo’s new logo has caused quite a stir in both the media and design industry. The company have a rich heritage among internet companies. An established range of search engine and web directory services, 18 years of pedigree, 700m monthly users and a valuation predicted to be upwards of $10 billion. If we’re looking at

Logos are everywhere. You can’t read a newspaper, watch the TV or walk down the high street without being inundated by logos. There is even a successful board game based upon our ability to recognise brands by their visual branding. An effective, well broadcast logo design has the potential to trigger not only memory but also

It goes without saying that every web design has a limited lifespan. Whilst a well developed website can be future-proofed, every website will need to be redesigned from time-to-time. As a web design company we design and build websites both for new and existing clients. There are various motivations for developing a new website. It

If you’re looking for a case-study of a carefully managed branding campaign, you can do a lot worse then to check out social media heavyweight Twitter. Launched in 2006 and now yielding a worldwide usage in excess of 500 million, Twitter is already on its third branding package. The changes are subtle, and the ubiquitous