Every Successful Website Design Needs a Powerful Content Management System
Posted 20 August 2014
A Content Management System (CMS) does exactly what it says on the tin; it allows users to maintain their website by editing content. The CMS is the platform that allows users to interact with their website on a daily basis and make regular updates and improvements to their content.
It might not be glamorous, but just as every successful racing car needs a powerful engine under the bonnet, so every successful website design needs a powerful content management system. It’s a vital component that allows the user to make the most of the web designer’s work and use the site effectively in the day-to-day.
We use several Content Management Systems to ensure that our clients are able to keep their website up-to-date and enjoy the precise functionality that they need on a daily basis. Whilst some of our clients want more control over the performance of their site, others are keen to keep things simple and minimise the potential for unwanted changes or modifications.
Whilst every successful website design needs a successful content management system, the CMS that we choose for a particular project will depend up the type of website that we are needing and the particular requirements of the client.
Here are two very different types of website with a brief explanation into why a successful content management system has such a big impact on the overall success of the website:
E-Commerce websites require highly functional Content Management Systems that allow the user to add and remove products, manage stock and maintain the more static pages of the site. E-Commerce sites tend to be updated very regularly and users require the ability to add large volumes of content in a time-efficient manner.
As Magento and Opencart experts we tend to build most of our E-Commerce sites using these platforms, although the CMS that we choose will always be geared around the client’s precise requirements. Precision, functionality and ease of use are a huge priority when it comes to choosing a CMS for an E-Commerce website.
Corporate and Professional Website Design
When it comes to corporate and professional website design, the CMS needs to allow different users to complete very different tasks.
It may be, for example, that in-house IT professionals and marketing teams need to be able to make significant changes to the look of the homepage and regularly update staff profiles and first points of contact. This requires a CMS which has the power and control to make big changes to the way that the website appears.
However, more and more corporate firms are encouraging their staff to produce regular content, particularly in the form of news articles and blog posts. This means that the CMS needs to be able to handle large numbers of users and be sufficiently straightforward for a diverse group of people to publish consistent, correctly-formatted content with the minimum of hassle.