Category: Science and Technology

How Quality Web Design Integrates New and Emerging Tech

Quality web design is not just about pretty websites that let your user read a few paragraphs, look at a few pictures and buy your product. It’s about providing an experience and staying one-step ahead of the competition, and that necessitates keeping an eye on all the new and emerging tech. This is how quality website designers integrate new technology into sites and the power of keeping an ear to the ground.

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What’s So Much Better about Professional Web Design?

Sure, professional web design can seem a lot more expensive, and there’s plenty of cheaper, albeit, much more amateurish offers out there, but what are you losing out on when you go with a cheaper option? Here are the benefits of going with professional web design.

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Forget VR, Augmented Reality is the Next Big Thing

We’ve all heard about virtual reality, but augmented reality is where the hype and money are at, here’s why that is.

Older Augmented Reality

At the moment, augmented reality centres on applications for smartphones, allowing people to use the camera combined with AR software to try on clothes or glasses while buying online, or search for Pokémon. It’s been something of a clunky gimmick, but as tracking and biometric software improve, so too does AR.

The more accurate and powerful the software, the greater the possibilities for AR. Very soon, it’s going to stop being a gimmick, and according to Apple, will influence our lives just as much as the development of the smartphone.

Apple have been prioritising AR for years now, introducing various features into different iterations of the iPhone, and developing new software. Fortunately for them, it’s beginning to catch on, especially in retail, for both online and real-life shopping.

Imagine being able to accurately try something on before you buy it? How about a virtual shopping assistant, allowing you to identify items and direct you around the store to different products? The applications really are endless, and could hugely impact the ways in which we live our lives.

Why’s this coming to your attention now? Put it down to massive developments, launches and investment from the likes of Apple, Facebook, Snapchat and Google.

While VR is going to remain in the realm of the specialised gamer for a long while to come, the applications and uses for straightforward, functional AR are going to be infinitely more widespread. This potential has led to a valuation of the AR industry ranging between $32 and $162 billion, making it very much something worth paying attention to.

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Integration versus Specialisation – What’s More Important in a Web Design Agency?

Nowadays, when it comes to literally any industry, you can find one-stop-shops. On the high street, you’ve got Tesco, where you can buy literally anything the home might need. Online you’ve got massive marketplaces like eBay and Amazon.

People like convenience, and being able to go to one place instead of a bunch is always going to be a good thing. Does that ring true for website design companies and other web services though? Does it make sense to go to a bigger business that can perform all the services you need, or several smaller, more specialised companies?

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7 Best Apps for Running a Business

When it comes to running a small business of any kind, streamlining everything as much as possible can be key when it comes to staying on top of everything and continuing to grow as a business. Whether you’re a website designer or a building contractor, staying on top of everything is vital. Utilising technology and

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Are Smartphones Set to Replace Laptops

The future of gadgets has basically been pretty much on the same solid trajectory for the last two decades. Technology is combining, with everything cumulating into smartphones that can provide VR experiences, browse the net, take ultra-high quality photos, face time, navigate and a million other things. No one needs Sat-Navs for their cars anymore,

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New Tech, New Tricks – Voice Recognition and SEO in 2017

For the past decade, voice recognition, often in the form of Siri, has been the butt of many, many jokes. From the struggles recognising voices with Scottish accents, to simple constant misunderstandings, Siri was never all that helpful. As voice recognition software, network speed and overall phone technology progresses, you can expect it to start

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Why Web Visibility Has Never Been More Important in 2017

Web visibility, and digital marketing have been the core of online business success for years now. Their importance can’t be underestimated, and a quality digital marketing plan has saved many a business. As we enter 2017, that remains truer than ever. At its core web visibility is all about authority. It’s about being an authoritative

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New Tech, New Software and More Updates; What Else Awaits SEO in 2017?

2016 has been a big year for technology, with plenty of new hardware with new gaming systems, more powerful phones, and Oculus Rift, and other VR headsets becoming more and more commonplace, it’s never been more important for web designers and SEO experts to start focusing on new technologies, especially as the software begins to

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Website Design: an Art or a Science? (It all depends on your Customers…)

One of the great questions that those in the web design industry love to ask is whether website design is an art or a science. The answer that you hear will normally depend upon the particular skills and responsibilities of the individual in question. Creating a website is very much a multidisciplinary process. The project

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