Category: Marketing

Social Media: Handle with Care

In the last few months numerous high-street brands have closed their doors to customers. We’ve seen the likes of Jessops, Comet and Blockbuster go into administration as competition has increased and profits have dropped. In each situation, the company have failed to keep pace with online retail, social media and the importance of web design.

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Super Bowl 2013, Advertising and Social Media

You probably woke up in the UK this morning to find that the Super Bowl has had more than its fair share of media coverage… Whether it was the power cut, Beyonce’s half-time performance or even, by some miracle, the fact that the Baltimore Ravens beat the San Francisco 49ers in a tight, dramatic encounter,

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Font-astic Web Design

As London-based Web Designers, it’s probably no surprise to hear that we love integrating the latest technology into our web design services. We love building fast, responsive, functional websites that make our clients smile. We also love sharing hints and tips with you all. This blog is a great platform for sharing news and ideas

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Web Design: Reaching Your Audience

Successful businesses take many guises. Whilst there are often similarities between growing companies, it’s amazing how different their strategies, products and advertising can seem. Similarly, a successful local business (that cool local deli, for example) and a thriving multinational (like Samsung) might appear to have hugely contrasting strategies. However, one thing that every successful business

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The Black Friday $Billion

If you’ve got friends across the Atlantic, you’ll know all about Thanksgiving. A national holiday instigated by Abraham Lincoln in 1876 during the American Civil war, it is celebrated annually on the fourth Thursday in November. This national day of “thanksgiving and praise to our beneficent Father who dwelleth in the Heavens” has become synonymous

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The Numbers Game

As Felix Gaumgartner spent his Sunday plummeting through the air at over 800mph, becoming the first skydiver to break the speed of sound, over 8 million of us watched on via a live stream on Youtube. This might not be among the many records that Felix and the Red Bull team were planning to break,

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Reverting to Type

There are many important pieces that make up the website design jigsaw. Some of these are perhaps more obvious than others. You’ll want a great homepage, a classy selection of photographs and graphics, and ultimately a website that communicates exactly what your company is about. A crucial component that is often overlooked is the use

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Simple is Beautiful

It’s no secret that photography is a powerful weapon. As we “shoot” and “capture” images we are able to communicate in a very memorable way. In the last decade there has been a remarkable shift in photographic technology, putting high performance gadgetry in our pockets. This has resulted in a huge change in the way

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What’s Brand and how to do branding?

We all know that brand is a crucial aspect of any successful business, but what do we know about brand and branding strategies. As a web design agency, our work often overlaps with branding. When working with either established or new business we often see business owners and marketing directors not going much further than

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New London digital media hub for online retail

Amazon is one of the top online retailers and has just announced plans to open a London digital media hub that will focus on creating new services for those who have smartphones and consoles.  The hub will have teams of engineers working on software development as well as graphic designers and experts in user interface. 

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