Category: Customer Relations, Communication and Marketing

Learning to Click with Website Visitors

Have you ever met a person for the first time and been amazed at how well you connected? How much you had in common? How easy it was to spend time together and how conversation just flowed? It’s wonderful to meet somebody new and just… click. The notion of ‘clicking‘ with a person is extremely

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Is Website Data Actually Useful?

Has anybody ever told you that data is your company’s most important asset? It can sound like one of those cryptic business-networking throwaways that we all nod and agree with but that not many of us have quite managed to get our heads around… Your website is a great source of statistics. Whether you’re using

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Has Your Company Really Thought About Social Media?

It wouldn’t be an overstatement to say that social media has had a cataclysmic impact on the working world. It’s changed our personal lives, and it’s changed our working lives. This in itself isn’t a positive thing or a negative thing; it is, however, indicative that things have changed, and as a result our thinking

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How Will a Web Designer Rebrand Your Company?

It doesn’t matter what your project is… finding the right web designer is crucial. There will be times when a client is simply looking to move their website hosting and maintenance to a new website design agency. This kind of long-term project tends to draw more on the skills of a project manager and web

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Social Media & Local Business: A Success Story

We often hear stories about how the internet has revolutionised the consumer market. These tend to be stories about how the rise of E-Commerce and Online Retail has directly led to the closure of household High Street names. It’s refreshing, then, to hear about a local business that has flourished with the advent of online

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Web Design: Research & Development

How would you caricature a web designer? Maybe you would picture a creative designer, playing around with photoshop and illustrator and generally reliving a misspent youth in the school art-room. There are in fact many areas of a web designer’s skill-set that are less obvious. The reality is that web design is one of the most

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Social Media: Handle with Care

In the last few months numerous high-street brands have closed their doors to customers. We’ve seen the likes of Jessops, Comet and Blockbuster go into administration as competition has increased and profits have dropped. In each situation, the company have failed to keep pace with online retail, social media and the importance of web design.

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Super Bowl 2013, Advertising and Social Media

You probably woke up in the UK this morning to find that the Super Bowl has had more than its fair share of media coverage… Whether it was the power cut, Beyonce’s half-time performance or even, by some miracle, the fact that the Baltimore Ravens beat the San Francisco 49ers in a tight, dramatic encounter,

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Web Design: Personality and Storytelling

There are many ways in which the meteoric rise of social media has transformed the way that we think about web design. A clear example of this would the fact that it’s rare to see a quality website design that doesn’t incorporate some kind of social media functionality to help you interact with the content.

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Building a Website that Builds Trust

The past decade has seen a remarkable shift in the way that companies are prepared to do business with one another. Investing time in face-face relationships is still a great way to build trust with your clients, but often this isn’t as straightforward as it sounds. With B2B sales taking place on a global scale,

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