Archives: October 2015

How to reduce your websites bounce rate

“Bounce Rate by Week” by Ed Kohler  is licensed under CC BY 2.0 Reducing bounce rates should be a priority for any ecommerce business, so getting a professional web designer to help you address this issue may be a good idea if you are aiming to increase conversions. For the uninitiated, the bounce rate is the statistic

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Using Google analytics to review your inbound traffic

“Google Analytics showing web traffic” by See-ming Lee is licensed under CC BY 2.0 Optimising your site to help it achieve a strong search engine ranking is by no means a one-off activity. In fact it is an on-going process which requires collaboration between web designer, marketer and management. And if you are struggling to make

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How to reach the right audience online

“Instagram and other Social Media Apps” by Jason Howie is licensed under CC BY 2.0 Online marketing can allow you to reach prospective customers without having to spend vast amounts. Organic search can reach highly targeted customers, and you can achieve even greater visibility through social media marketing and PPC. One of the biggest problems with

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