Archives: February 2015

Why is Wireframing so Important?

Wireframing is one of the most important steps in the creation of a beautiful and functional website, but it still remains a mystery to many. If you’ve not heard of wireframing before then you might find this article helpful. In a nutshell, a wireframe is a simple, outline sketch of a website design. The process

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Think Like a Customer to Win New Business

One of the biggest challenges for businesses is winning new customers online. Whether you’re an E-Commerce retailer or a professional services firm, the primary objective for your website is to generate/facilitate new customers bringing their business to you. However, you don’t have to speak to many businesses to find that this doesn’t always happen as

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How Important is Website Traffic?

In the web design industry we spend a lot of time talking about the importance of website traffic. We discuss strategies for increasing traffic. We go to great lengths to build, develop and populate websites in a way which will help to maximise the traffic that the website will generate. We implement search engine optimisation

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How Long Should it Take to Maintain a Website?

Most businesses undervalue the importance of website maintenance. Maintaining your website is an essential process that helps to keep your site relevant, up-to-date and effective. It’s a process that takes discipline, skill and attention to detail, but it really is worth it when you win new business because of the strength of your website. In

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City of London Web Designers

The City of London is a place like no other. Arguably the world’s leading business centre, the Square Mile is rivaled only by New York as a home for the world’s most prominent financial and professional services organisations. In this short article we’ll be exploring the web design specifications required by businesses based in the

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How to Create the Perfect Social Media Post for Your Business

Last week we asked the question “is it possible to create the perfect social media post?” It can often feel as though social media success is easy for the global brands and household names but more difficult for normal businesses. However, by taking a long-term view and applying the lessons you learn over time it’s

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Is it Possible to Create a Perfect Social Media Post?

A few weeks ago we asked “what’s the best time to post on social media?” We concluded, unsurprisingly, that there are certain times of day when businesses receive much higher interaction with their social media posts. These tend to be the times when people are most likely to check in on social media – usually

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What are the Advantages and Disadvantages of E-Commerce?

In 2013 UK shoppers spent a whopping £91 billion in E-Commerce stores. With most leading retailers continuing to experience year-on-year growth – not to mention the thousands of successful small businesses – we’re anticipating that this figure will be well over £100 billion once the 2015 UK E-Commerce statistics come in. With that in mind

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