Photography has undergone a seismic shift in the last decade. The ongoing evolution of the digital camera has resulted in many of us carrying previously unthinkably high-performance cameras in our pockets. You’ll find more megapixels in today’s smartphones that you would have in the semi-professional SLRs of 5-6 years ago. There has also been a
Archives: February 2013
Web Design: What is a Landing Page?
Posted 25 February 2013
Landing pages are here to stay, and they are revolutionising the way that website designers think about web design… It’s one of the most dynamic creative industries around, and web design is constantly improving. With an almost unrivalled breadth of disciplines and pace of technological change, no self-respecting web designer can afford to stop researching
5 Reasons to Invest in a New Web Design
Posted 22 February 2013
Deciding whether or not to invest in a new web design can be a difficult process. If you have an existing website design it can be very tempting to stick with what you’ve got, or perhaps do some less extensive redesign work. There will be times in every business when this is the right option.
E-Commerce Hits $1 Trillion
Posted 20 February 2013
The astonishing worldwide growth of E-Commerce has resulted in a record breaking $1 Trillion worth of sales in 2012. An estimated 37% of this is made up by the North American market, whilst sales in the Asia/Pacific region accounted for around 33%. It’s not surprising to hear that the growth of online retail has continued
Internet Marketing: Google Adwords Upgrade
Posted 18 February 2013
Advertising with Google has long been a serious consideration for ambitious internet marketers, SEO pros and local businesses. It generates Google’s main revenue stream (to the tune of $42.5 billion in 2012) and gives marketers a variety of ways to advertise their product or services. The growth of cost-per-click advertising (CPC) has significantly altered the
Social Media & Local Business: A Success Story
Posted 15 February 2013
We often hear stories about how the internet has revolutionised the consumer market. These tend to be stories about how the rise of E-Commerce and Online Retail has directly led to the closure of household High Street names. It’s refreshing, then, to hear about a local business that has flourished with the advent of online
Redefining SEO
Posted 13 February 2013
Search Engine Optimisation (SEO) is a rapidly growing sector of the web design industry. The premise is very simple indeed: increase the traffic visiting your website through search engines. As search engines update their algorithms and improve the way in which they filter results, so SEO responds by adapting to the new trends and finding better
Web Design: Research & Development
Posted 11 February 2013
How would you caricature a web designer? Maybe you would picture a creative designer, playing around with photoshop and illustrator and generally reliving a misspent youth in the school art-room. There are in fact many areas of a web designer’s skill-set that are less obvious. The reality is that web design is one of the most
Social Media: Handle with Care
Posted 08 February 2013
In the last few months numerous high-street brands have closed their doors to customers. We’ve seen the likes of Jessops, Comet and Blockbuster go into administration as competition has increased and profits have dropped. In each situation, the company have failed to keep pace with online retail, social media and the importance of web design.
Web Design: Whitespace, Big Photography & Typography
Posted 06 February 2013
We create bespoke web designs for a wide range of clients. Because every client has different requirements, every website design is uniquely and carefully tailored to fit. Having said that, however, as a London web design company we work hard to keep in step with the latest developments in the web designer world. This means
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